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Goanny Media Hub

Service 03

Google & Meta Ads:Reach the right people.

Performance-driven Google, Meta and LinkedIn campaigns that put your brand in front of the right audience.

What is paid marketing, and how does Goanny Media Hub run it?

Paid marketing is advertising where you pay to reach a chosen audience on platforms such as Google, Meta (Facebook and Instagram) and LinkedIn. Goanny Media Hub plans, builds and optimises these campaigns around one clear objective, with tracking you can trust and a budget you control.

Paid media is the fastest way to reach new customers, and the fastest way to waste budget if it isn't planned carefully. We agree the objective first, set up conversion tracking correctly, and optimise continuously so spend flows to the audiences and messages that perform.

Who it's for

Is paid marketing right for your business?

Paid marketing is a good fit when you need results faster than organic channels can deliver. It works best for:

A good fit for

  • Businesses that need enquiries quickly
  • Product or event launches
  • Brands ready to scale an organic channel with paid reach

Problems it solves

  • Ad budget is being spent, but enquiries aren't coming in
  • You can't see which campaigns or keywords produce leads
  • Campaigns were set up once and never optimised
  • You need enquiries faster than organic channels can deliver

Not sure yet? Tell us your goal and we'll say honestly whether paid media is the right next step, or whether SEO or social media should come first.

What's included

What's included in our paid marketing services?

Every engagement is scoped to your goals and combines six building blocks: strategy, search ads, social ads, creative testing, conversion tracking, and optimisation with reporting.
  • 01

    Campaign strategy

    We agree objectives, audiences, channels and budget split before any spend, so every rupee has a job.

  • 02

    Search ads (Google Search & Performance Max)

    Google Search and Performance Max campaigns structured around buyer intent, so you appear when people are actively looking.

  • 03

    Social ads (Meta & LinkedIn)

    Meta and LinkedIn campaigns for awareness, lead generation and remarketing, built for the audience you want to reach.

  • 04

    Creative testing

    Ad copy and creative variations tested systematically, so decisions come from data, not opinion.

  • 05

    Conversion tracking

    Analytics, pixels and conversion events set up correctly from day one, so you can see which ads drive enquiries and sales.

  • 06

    Optimisation & reporting

    Ongoing bid, audience and budget optimisation, with plain-language reports that show what worked and what we changed.

Our approach

How does our paid marketing process work?

We work in four steps: Define, Build, Launch and Optimise.
  1. 01

    Define

    We agree goals, budget and what a good lead or sale looks like.

  2. 02

    Build

    Tracking, audiences, landing pages and ads are set up.

  3. 03

    Launch

    Campaigns go live with controlled budgets and early monitoring.

  4. 04

    Optimise

    We shift spend towards what works and cut what doesn't.

Reporting & communication

Plain-language reports show what was spent, what it produced and what we changed. Conversion tracking is set up at the start, and campaigns run in ad accounts your business owns.

FAQ

Frequently asked questions

There is no single number, because the right budget depends on your market, your competition and your goal. Goanny Media Hub recommends a test budget during planning, so you can learn what works before you scale spend.

You do. The ad accounts remain 100% owned by your business and accessible to you at all times, along with your data, audiences and campaign history.

Initial results can usually be seen within 2–4 weeks, depending on the campaign, your industry and your budget. Performance then keeps improving as we shift spend towards the audiences and messages that work.

Goanny Media Hub runs Google Search and Performance Max campaigns, plus Meta and LinkedIn campaigns for awareness, lead generation and remarketing.

It is a strong fit if you need enquiries quickly, are launching a product or event, or want to scale an organic channel with paid reach.

Let's talk

Let’s makeyour next move.

Strategy. Creativity. Digital experiences.

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